Digital Product Manager Lead--Accessibility

Position Overview

As a Digital Product Manager with a focus on accessibility you will be working to enhance the customer experience of all digital products for customers with disabilities. You will have knowledge of digital project management, user experience design, and general understanding of design thinking. Knowledge of the Web Content Accessibility Guidelines (WCAG) is a plus. As an important part of the PNC Digital team, you will have working knowledge of the following preferred items: • Monitoring and analyzing the success of large-scale digital initiatives • Working with numerous Agile Scrum teams and stakeholders to achieve defined goals • Experience with change management initiatives • Experience with digital accessibility and the Web Content Accessibility Guidelines (WCAG) • Experience with user experience design • Good understanding of design, development and testing process for websites and mobile apps • Experience with relationship/client management Your responsibilities will include: • Monitor the success of the digital accessibility initiative, gather and manage data as appropriate • Help manage the growth of the digital accessibility initiative • Drive change within the software development life-cycle with the intention of producing products which are more inclusive and better aligned to WCAG standards • Represent Digital team and its value proposition, serve as a digital accessibility subject matter expert • Manage, foster and improve relationships with business partners • Drive digital strategy for areas of responsibility • Manage to deadlines, project timelines/scope and budget considerations PNC Employees take pride in our reputation and to continue building upon that we expect our employees to be: • Customer Focused - Knowledgeable of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and able to leverage that information in creating customized customer solutions. • Managing Risk - Assessing and effectively managing all of the risks associated with their business objectives and activities to ensure they adhere to and support PNC's Enterprise Risk Management Framework.

Job Profile

Drives digital strategy across business segments to optimize digital experience, leveraging design thinking and other best practices.
Monitors the marketplace to assess digital experience trends and results in order to recommend new digital experiences or enhancements to existing experiences. Prioritizes and decisions recommendations. Drives business case development.
Develops and designs the features of new or existing digital experiences to take advantage of an identified market need or opportunity. Manages the development, production, roll-out or promotion of digital experiences.
Partners with key stakeholders including Product, Technology, MIS, Line of Business, Marketing and other internal service partners as well as external stakeholders to ensure all digital experiences meet their strategic goals. Partners with Marketing to Develop in product-specific marketing initiatives. May participate in client facing activities. As part of the first line of defense, supports risk management, compliance, and audit needs.
Drives business, financial, and customer experience results of new and existing products and effectively recommends modifications in experiences and/or marketing to improve results. May coordinate and/or coach Product Managers and Associates.

PNC Employees take pride in our reputation and to continue building upon that we expect our employees to be:

Customer Focused - Knowledgeable of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and able to leverage that information in creating customized customer solutions.
Managing Risk - Assessing and effectively managing all of the risks associated with their business objectives and activities to ensure they adhere to and support PNC's Enterprise Risk Management Framework.

Competencies

Business Acumen – Knowledge, insight, and understanding of business concepts, tools, and processes that are needed for making sound decisions in the context of the company's business; ability to apply this knowledge appropriately to diverse situations.

Competitive Environment – Knowledge of and ability to utilize the processes, tools and techniques for gathering, analyzing, and communicating information about the competitive environment.

Data Gathering and Reporting – Knowledge of and ability to utilize tools, techniques and processes for gathering and reporting data in a particular department or division of a company.

Design Thinking – Knowledge of the concepts, principles, and processes of design thinking; ability to utilize the knowledge in designing new products and services and even improving organizational operation.

Effective Communications – Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.

Innovation – Develops new ideas and initiatives that improve the performance of the organization.

Knowledge Of Product Line – Knowledge of methodologies, tools and techniques for specific products; ability to develop product line processes and strategies.

Marketing Strategy and Positioning – Knowledge of and ability to use business models to develop and implement marketing strategies, objectives, and tactics as well as establishing a communications plan.

Product Development Life Cycle – Knowledge of and the ability to develop products and bring them into the marketplace.

Project Management – Ability to plan, organize, monitor, and control projects, ensuring efficient utilization of technical and administrative resources, to achieve project objectives.

Solutions Development – Knowledge of and the ability to assess customer needs and provide solutions for them.

Work Experience

Roles at this level typically require a university / college degree. Higher level education such as a Masters degree, PhD, or certifications is desirable. Industry relevant experience is typically 8+ years. Specific certifications are often required. In lieu of a degree, a comparable combination of education and experience (including military service) may be considered.

Education

Bachelors

Disability Accommodations Statement

The PNC workplace is inclusive and supportive of individual needs. If you have a physical or other impairment that might require an accommodation, including technical assistance with the PNC Careers website or submission process, please call 877-968-7762 and select Option 4: Recruiting or contact us via email at pathfinder@pnc.com. The Human Resources Service Center hours of operation are Monday - Friday 9:00 AM to 5:00 PM ET.

Equal Employment Opportunity (EEO)

PNC provides equal employment opportunity to qualified persons regardless of race, color, sex, religion, national origin, age, sexual orientation, gender identity, disability, veteran status, or other categories protected by law.